Mary DiMaggio
President, HMA Group Services

Mary DiMaggio likes to “Connect the Dots”. When creating new branding platforms in multi-media and new revenue opportunities, DiMaggio is a leader. She has created many of the brand models now used by several national and international companies today.

Joining as the President of HMA, she is able to engage her lifestyle brand knowledge to assist in the leadership of creating resources for multicultural audiences. As reflected by DiMaggio, “HMA’s cultural community outreach and their in-depth knowledge of the various multicultural issues from health to consumer products was a natural fit with my consumer brand lifestyle experience.”
 
Prior to joining the HMA team, Ms. DiMaggio was President of Frederiksen Television and The Peri Group, a collection of companies with specialties in marketing, electronic retailing models, product development related to lifestyle television experts, branding, licensing, and multimedia integration. DiMaggio has developed brand strategies and revenue generating campaigns for companies looking to “connect” their brand content and product to consumers. She has delivered successful brand programs for recognized clients such as Tempurpedic, Oral B, Crest White Stripes, Cingular, Lifetime Television Networks, QVC Network, Fujisankei Living Services, Discovery Kids Network, Time-Warner, IAC/ Interactive Corp, HGTV, Anne McKevitt Ideas, and Martha Stewart Living.
Today, she is called upon by the business press for her branding strategies and has been engaged to help with developing platinum events for the foundation, Susan G. Komen for the Cure and was a selected leader to enhance The National HIV/AIDS Partnership program for the Center for Disease Control and Prevention. At HMA, She has a dedicated interest in assisting communities with financial literacy, public education awareness, and public health programs to enhance their lives. DiMaggio states, “What makes me happy is being part of a committed team that helps communities make a difference in their lives.”
Ms. DiMaggio has made appearances on CNN and has been a speaker for NATPE, ERA and the DMA.